Three goals

Stakes and New developments: Getting to know new scientific concepts and how they are applied in a corporate context. Acquiring an overall vision of just what changes are expected to turn upside down our economies and societies as they stand today.

Strategies and Management: Acquiring inspiration from Moroccan and international experience and practice to enrich personal methods in the field, to enable the keys of success to work for the benefit of your company. Being attentive to new changes and innovations relative to strategic management, techniques and methods.

Role of the Manager: Acquire a better knowledge of one's self and one's own personal impact based on the principle that, if a company is to move ahead, it will do so through the advances made by its manager.

Two Modules

Seminars: led by well-known international experts and specialists, the seminars focus on topics selected by the group. The objective is to develop strategic reflection, the ability to formulate concepts and to understand and take action in conjunction with prevailing events.
These seminars are held once every two months.

Workshops: devoted to the study of personal experience of the members (or non members interested in a particular topic). The objective is to expand one's perception of the issues the manger has to face and how to handle and develop new reflexes when confronted with complex situations.